Despite being open between Christmas and New Year I think it’s only fair to say the end of the year feels nigh. There’s a great deal of properties for sale due onto the market in the New Year with a real split as to whether some sellers want their homes marketed over Christmas or waiting until afterward.
Well, matter of fact, Rightmove is busier over the festive period than at any other time of the year. If your house is on the market over Christmas it will get more online views. It could inspire a buyer to view in the New Year and it may inspire a buyer to get their own property marketed in order to potentially offer on yours! Thankfully though, what it won’t do, is lead to buyers wanting to view your home on Boxing Day and instruct Solicitors the day after.
So honestly don’t be scared if you feel the time is right to launch onto market or you’re already on it. You will not be having (anymore unwelcome!) visitors over Christmas!
Wearing Dr Suess’s Grinch head and on a more subjective, controversial and slightly sarcastic note I wanted to throw down the gauntlet to any and all of our erstwhile competition!
In 2018 I would love the opportunity to sit down with George and Nick and talk about the virtues of another agents marketing and how we should copy it identically. In no particular order of irritation we have seen our competition adopt our style of Gallows boards, the introduction of floor plans into the main details, the use of copy written stamped photographs and the attempted duplication of night shots.
In 2018 I’m thinking about how funny it will be to launch a ridiculous new marketing campaign with the comedic effect of seeing how many other agents copy it identically. Maybe valuation appointments dressed as a seasonal character? This Winter we’ll attend all appointments dressed as a Snowman or an Elf (in the Spring a Rabbit or an Egg could be a cracking idea!).
If imitation is the highest form of flattery then a big thank you from ourselves is certainly due.
Alternatively and quite topically we could be simply discussing the case of the unknowing Shepherd leading someone else’s Sheep!
Grinch head removed (and put back in the loft for next year?).
Thank you to everyone we’ve worked with this year, Buyers and Sellers, Solicitors and IFA’s, Surveyors (well actually?…….Sorry, I’m only kidding!) and prospective Clients alike.
Have a happy, healthy and restful break. Merry Christmas to One and All!