Should we use a local Estate Agent or a Corporate?

When it comes to selling a property, especially in the middle to higher end market in Coventry and its surrounding areas, the decision to employ a local estate agent can significantly impact the outcome of your sale. The expertise and services offered by a high-quality local estate agent go beyond the simple act of listing a property. They encompass premium marketing strategies, in-depth local market knowledge, and a level of personalised service that can be pivotal in achieving a successful sale. Here, we delve into the reasons why opting for a local estate agent, despite a potentially higher commission, is a worthwhile investment for sellers of premium properties.

Premium Quality Marketing

In the competitive real estate market, the way a property is presented can make a substantial difference in attracting the right buyers. Local estate agents specializing in the upper-tier market possess the tools and expertise to create high-quality, compelling marketing materials. From professional photography and virtual tours to bespoke brochures and targeted online advertising, these agents ensure that your property stands out in the crowded marketplace. This level of marketing sophistication is crucial for premium properties, where the target buyer’s expectations are significantly higher.

In-depth Local Market Knowledge

Local Coventry estate agents bring invaluable insight into the area’s property market dynamics. Their understanding of local trends, pricing strategies, and buyer demographics is accumulated through years of experience and continuous market analysis. This knowledge enables them to accurately value your property, ensuring it is priced competitively yet attractively to potential buyers. Additionally, their awareness of upcoming developments and local amenities can be leveraged to highlight the unique selling points of your property, further enhancing its appeal.

Personalised Service

Selling a premium property requires a tailored approach. Local estate agents provide a level of personalisation and dedication that is often missing in broader, more generic services. They take the time to understand your specific needs and preferences, offering guidance and support throughout the entire selling process. This includes selecting the right marketing strategies, conducting viewings with potential buyers, and negotiating offers to ensure you achieve the best possible outcome. Their commitment to your sale is a testament to the value they place on client satisfaction and success.

Quicker Sale and Higher Sale Price

Ultimately, the combination of premium marketing, local expertise, and personalised service increases the likelihood of a quicker sale and a higher sale price. While the initial cost of hiring a local estate agent may be higher due to their commission, the return on this investment can be substantial. A well-marketed property, priced accurately and promoted by an agent with a deep understanding of the local market, is more likely to attract serious buyers willing to pay a premium. Furthermore, the agent’s negotiation skills can ensure that the final sale price reflects the true value of your property.


In the competitive and nuanced market of Coventry and its surroundings, selling a middle to higher-end property demands a strategic approach. Partnering with a local estate agent who offers premium marketing, possesses local market knowledge, and delivers personalised service can make a significant difference in the success of your sale. Although the cost of their commission may seem like a considerable outlay initially, the value they bring in terms of achieving a quicker sale and securing a higher sale price cannot be understated. Investing in quality estate agent services is not merely an expense but a strategic decision that is likely to be more than repaid in the sale’s outcome.

House Prices in Stratford-upon-Avon and Surrounding Villages: A Shakespearean Investment


Nestled in the heart of England’s picturesque Warwickshire countryside, Stratford-upon-Avon is a town that needs no introduction. With its rich history, beautiful town center, iconic river, and renowned Royal Shakespeare Theatre, it’s a place that captivates the hearts of both residents and tourists alike. This idyllic setting, coupled with its Shakespearean legacy, has long been a magnet for tourists from all over the world. But what does this mean for house prices in Stratford-upon-Avon and the surrounding villages? Will the town always command healthy property prices? Are tourist attractions a driving force behind the market? Is it a haven for Shakespearean actors, and what does the future hold for investors and holiday lets in the area? Let’s delve into these questions and more.

Royal-Shakespeare-Theatre Stratford upon Avon

Tourist Attractions and Their Influence

Stratford-upon-Avon’s status as the birthplace of William Shakespeare makes it a global pilgrimage site for literature enthusiasts. The town’s allure lies not only in its rich history but also in its remarkable attractions. The Shakespeare Birthplace Trust manages several properties associated with the Bard, including his birthplace, Anne Hathaway’s Cottage, and his final residence, New Place. These sites draw tourists year-round, contributing significantly to the local economy.

The charming town center, characterized by Tudor-style architecture, boasts a range of boutique shops, restaurants, and cafes. The picturesque River Avon offers boat cruises, while the adjacent Bancroft Gardens and Recreation Ground provide green spaces for leisure activities. The Royal Shakespeare Theatre, an iconic venue, attracts theatergoers from around the world. All these factors play a pivotal role in keeping Stratford-upon-Avon firmly on the map, and they certainly contribute to the local property market.

Stratford upon Avon Wheel & Theatre

Stratford-upon-Avon’s enduring appeal ensures steady demand for housing, which, in turn, has a positive impact on property prices. The town’s status as a hub for culture and history attracts both residents and investors looking for long-term stability. While house prices in the area have experienced fluctuations, they have generally been on an upward trajectory over the years.

Steady Demand and Healthy Property Prices

Tourist attractions are not only a source of income for local businesses but also influence property prices. Homes in proximity to the town center and riverfront tend to command higher prices due to their accessibility to key attractions. This premium is unlikely to wane as long as the town continues to draw visitors seeking a taste of Shakespearean history and culture.

A Haven for Shakespearean Actors

Stratford-upon-Avon is not just a tourist destination; it’s also a thriving hub for the arts. The Royal Shakespeare Company (RSC) calls the town home and attracts talented actors, directors, and theater professionals. Many aspiring and established actors dream of performing on the RSC’s prestigious stages, which has created a community of performers in the area. This, in turn, has contributed to the vibrancy of the local arts scene.

The Future of Property Investment

Looking ahead, Stratford-upon-Avon appears poised for continued growth and investment. The appeal of the town is not solely reliant on tourism; it’s also an attractive place to live, work, and raise a family. With excellent schools, a strong local economy, and a rich cultural scene, it offers a well-rounded lifestyle that appeals to a diverse range of residents.


Investors, both local and international, are eyeing Stratford-upon-Avon as a promising market. The town’s ability to weather economic downturns and maintain property values makes it a secure choice for those looking to invest in property.

Holiday Lets and Their Impact

The rise of platforms like Airbnb has led to an increase in holiday lets in Stratford-upon-Avon and its surrounding villages. While this trend has contributed to higher property prices in some areas, it has also raised concerns among local residents about the availability of affordable housing.

Investors who purchase homes for holiday lets can achieve high rental yields, especially during the peak tourist season. However, this can result in a reduction in the supply of long-term rental properties, potentially driving up rents for residents. Local authorities are exploring ways to strike a balance between tourism and housing needs to ensure the community’s well-being.


Stratford-upon-Avon’s enduring allure, driven by its Shakespearean heritage and exceptional attractions, continues to influence the local property market. While the town commands healthy property prices and attracts investors, it remains an attractive place to live for a diverse range of residents. The influx of tourists and the popularity of holiday lets do play a role in the market, but Stratford’s broader appeal as a cultural and historical gem ensures its lasting desirability for both investors and those looking to call it home. As we peer into the future, Stratford-upon-Avon’s property market seems set to remain a Shakespearean investment worth considering.

What affects the value of a house?

What Really Drives the Value of Your Home: Key Factors to Consider


When it comes to determining the value of a house, there are several factors at play that can significantly impact its worth. While some people may believe that the number of bedrooms or the square footage is the primary driver of value, it’s essential to look beyond these surface-level aspects. In this article, we’ll delve into the main factors that contribute to the value of a house, shedding light on what really matters in the real estate market.

  1. Location, Location, Location:

One of the most critical factors influencing a home’s value is its location. The proximity to good schools, shops, public transportation, and even the overall neighborhood can greatly affect the price of a property. Homes in desirable, safe, and well-connected areas tend to command higher prices. A neighborhood with excellent schools, low crime rates, and access to amenities can make a significant difference in a property’s value.

  1. Condition and Quality:

The standard of finishing and the quality of fixtures and fittings in a house play a vital role in determining its value. Well-maintained homes with high-quality materials, modern appliances, and updated systems often have a higher market value. Buyers are willing to pay a premium for a property that requires minimal repairs and upgrades, as it saves them time and money in the long run.

  1. Size and Layout:

While the number of bedrooms and square footage are essential considerations, it’s important to remember that it’s not just about quantity but also quality. A spacious, well-designed layout that maximizes usable space can significantly impact a home’s value. Open floor plans, functional kitchens, and well-proportioned rooms are often preferred by buyers and can command higher prices.

  1. Curb Appeal:

The first impression a house makes is crucial, and that’s where curb appeal comes into play. A well-maintained exterior, attractive landscaping, and a well-kept lawn can boost a property’s value. Potential buyers are more likely to be drawn to a house that looks inviting from the outside.

  1. Upgrades and Renovations:

Homes that have been recently updated or renovated tend to have higher values. Modern kitchens, updated bathrooms, energy-efficient windows, and other renovations can make a house more appealing to buyers and increase its market value. However, it’s essential to consider the cost of renovations and the potential return on investment when making these upgrades.

  1. Market Conditions:

The current state of the property market can also significantly impact a home’s value. In a seller’s market, where demand exceeds supply, home prices tend to rise. In a buyer’s market, where there are more homes available than buyers, prices may stabilise or even decrease.

  1. Historical Sales Data:

Estate Agents in Stratford upon Avon and other areas often rely on historical sales data and comparable properties (comps) in the area to determine a home’s value. This data considers recent sales of similar homes in the same neighborhood, taking into account factors like location, size, condition, and upgrades.


While the number of bedrooms, square footage, and other physical attributes certainly play a role in a home’s value, it’s clear that there are many other factors to consider. Location, condition, layout, curb appeal, upgrades, market conditions, and historical sales data all contribute to the overall value of a house. When buying or selling a home, it’s essential to take a holistic approach, considering all these factors to make informed decisions and achieve the best possible outcome in the property sales market.

Should we reduce our house price to get a sale?

Should we reduce our house price?

The property market landscape in the UK is experiencing a unique confluence of factors leading to reduced activity and a correction in property prices. A once buoyant market, characterised by competitive bidding wars and soaring house prices, is now treading water in the wake of higher interest rates and fewer potential buyers. In this article, we’ll unpack the current state of affairs, the response of sellers, and the choices facing those keen to make a sale.

The Current Scenario: Higher Interest Rates & Fewer Buyers

Historically, low interest rates have stimulated property demand by making mortgages more affordable. But in recent times, England and Wales have been hit with rising interest rates. As a consequence, securing a mortgage or refinancing has become more expensive. This financial reality, coupled with economic uncertainties, has led to a decline in potential buyers entering the market.

Some Properties Still Find Buyers: The Art of Price Reduction

Despite the broader sluggishness, it’s worth noting that not all properties are languishing on the market. As reported by our Stratford, Kenilworth & Coventry Estate Agents, some sellers, recognizing the changed landscape, have acted proactively by reducing their asking prices. This strategy has often borne fruit, leading to increased interest and faster sales.

However, a price reduction isn’t just about slashing figures arbitrarily. It’s about finding that sweet spot — a price that’s fair, attractive, and reflective of current market conditions.

The Waiting Game: Sellers Holding Out

On the other end of the spectrum, many sellers are playing the waiting game. Their reluctance to adjust their asking price stems from various reasons: an emotional attachment to the property, a belief in its inherent value, or a simple denial of the evolving market dynamics.

But here’s the reality check: while these sellers wait in hope, the market isn’t standing still. Prices, in many areas, are falling. A property that seems fairly priced today might seem overpriced in just a few months. For those holding out, there’s a real risk of “missing the boat.” By the time they come around to reducing their price, the market might have fallen further, making their property even less attractive to potential buyers.

To Sell or Not to Sell? Making a Proactive Decision

The property market is like any other — driven by supply and demand. For motivated sellers, the message is clear: waiting on the sidelines could mean missing out on potential sales. While the thought of reducing an asking price can be unpalatable, it’s a strategic move in a market that’s leaning in favour of buyers.

To conclude, in the current subdued property market, proactive decisions are more crucial than ever. Sellers must be prepared to adapt, reassess, and, if necessary, reduce their asking prices. By doing so promptly, they stand a better chance of navigating these challenging waters and achieving a successful sale.

Should We Have A ‘For Sale’ Board?

Some homeowners we speak to are hesitant about having a ‘For Sale’ board when they place their property on sale. But what are the main reasons given for not having a board?

“We don’t want to upset the neighbours.”                     

“We don’t want people knocking on the door.”

“We think it might be a security risk.”

“We don’t want anyone to know that we are on sale!”

This last one beggars belief! They are seriously saying that they want the house on sale but don’t want anyone to know that it is for sale!!

However, as practicing Kenilworth Estate Agents the most common objection we hear from sellers is this:

“All the serious buyers will be looking online anyway so why would we need a for sale board?”

This is true, most of the serious buyers will search actively online. But many people work long hours or have relatives to care for, etc and simply don’t have much time to keep trawling through websites looking for property.

And whilst the property portals are terrific platforms to find property on, they certainly aren’t perfect. One of the big fall downs of property portals is that the filter systems buyers can apply are simply too good. For example, applying a ‘maximum price’ filter, along with a ‘number of bedrooms’ filter, added to a ‘property type’ filter coupled with a ‘Must Have’ filter can instantly have the undesired affect of filtering out your ideal property.

Ans so your dream home on sale at the end of the road goes unnoticed. You drive past it every day but are oblivious to the fact that it’s on sale because the owners chose not to have a for sale board. It’s advertised at £5,000 over your ‘maximum price’ filter and doesn’t show up in your search results on Zoopla and Rightmove.

By contrast a for sale board has no filters. Everyone on foot, in a car, on a bus, on a bike or walking the dog will see it as they go past. It will be seen by active buyers and it will also be seen by passive buyers. And remember, every potential buyer counts.

Imagine if the sellers of your dream home had decided to have a for sale board it could have been so different:  After searching online and finding nothing that fits the bill, you head to work one morning and notice the for sale board. “That’s funny, i didn’t notice that house on Rightmove?” So you reach the office and sneakily take a peak online. Having reset your search filters, there it is… It looks sensational and ticks all of your boxes. Surely you can stretch that extra £5,000?? Let’s call the agent!!

Even in a no through road, a board can alert potential buyers to a property. For example, friends or relatives visiting neighbours or dog walkers passing by. Some buyers even go on Sunday afternoon drive arounds searching for ‘For Sale’ boards in their preferred locations.

Ultimately, buyers expect a house that is for sale to have a For Sale board outside it. The board sends a very positive message to potential buyers, confirming that the sellers are committed.
A board also helps buyers to locate and identify a property when they go to view, making their experience an immediately positive one.

So if you’re going on sale this year then the message is simple. Get an attractive ‘For Sale’ board mounted outside the front of the property and dramatically increase your exposure to potential buyers. You’ll be moving in no time.        by George Hartshorn

Can’t sell? Try renting your property out!

Warwickshire Property Market: Rental Demand Skyrockets as Sales Slow

In picturesque towns such as Kenilworth, Coventry, and Stratford-upon-Avon, an unusual trend is taking root in the property market. It appears that homes listed for sale are being overlooked, often left on the market for extended periods without prospective buyers showing interest. However, an intriguing counterpoint emerges when we take a look at the local rental market. Rentals are being snapped up at an unprecedented rate, often within hours of being listed.

So, what’s driving this seemingly paradoxical scenario in the property market?

Stratford Upon Avon
Stratford Upon Avon

Surging Interest Rates and Dwindling Lettings Stock

At the heart of the matter lies the 15-year high interest rates that are currently acting as a deterrent for potential home buyers. This surge in borrowing costs is forcing many to reconsider buying property and instead opt for rental accommodations. In particular, first-time buyers who may lack substantial savings are feeling the pinch.

On the other hand, the lack of available rental stock is fueling a frenzied rush for the limited properties that come up for lease. Recent data suggests that the demand for rental properties far outstrips the supply, leading to a situation where rental listings are often removed within minutes of being advertised.

In a striking example, a property was listed for rent in West Coventry and had to be taken down just 15 minutes later. The response was overwhelming, with phones ringing off the hook and viewings oversubscribed. Some Kenilworth Letting Agents have also described similar scenarios. It is indeed a sellers’ market when it comes to rentals, and property owners are finding that their listings are hotter than hotcakes.

The Silver Lining: Challenges Turn into Opportunities

While the situation does present challenges, particularly for those attempting to sell their homes, it also offers unique opportunities. Property owners who are struggling to find buyers might consider switching gears to take advantage of the buoyant rental market. This tactic could potentially offer a steady income stream, offsetting the costs of high-interest rates, and providing a profitable stop-gap solution until the sales market picks up again.

Additionally, in such a tight market, landlords have the luxury to be more selective about their tenants, possibly leading to longer tenancy agreements and less turnover, thus saving on the costs associated with vacant periods and new tenant acquisition.

The unprecedented circumstances have also created an environment ripe for property investment. Those with the capital to invest could find lucrative opportunities in purchasing properties to lease, capitalising on the high rental demand and attractive rental yields.

Another Rented Property
Another Rented Property

Looking Forward

Given the current economic climate and housing market conditions, it is likely that this trend may persist for some time. However, every challenge in the market also provides a chance for innovative solutions.

The property market has always been cyclical, and while high interest rates and low rental stock have created an unusual dynamic in towns like Kenilworth, Coventry (where there are unique opportunities within the Coventry Student Rental Market), and Stratford-upon-Avon, they have also opened up new opportunities. As the market continues to adapt and evolve, it will be interesting to see how landlords, investors, and potential home buyers navigate these changing tides.

Property Prices in Kenilworth – Unravelling the Puzzle

Among the network of picturesque towns and bustling urban centres in England’s heartland, Kenilworth has managed to maintain consistently high house prices, outperforming its neighbours like Warwick, Leamington, Coventry, and even Stratford upon Avon. The reasons behind this intriguing trend are multifaceted, ranging from the unique charm of the town and the amenities on offer to the demographic composition of Kenilworth.

Charming Kenilworth
Delightful shops in Kenilworth

The Irresistible Charm of Kenilworth

Kenilworth’s allure lies in its unique blend of historical charm and contemporary conveniences. The town’s architectural marvels, such as Kenilworth Castle, are treasured pieces of English history that serve as beautiful backdrops to everyday life. The town’s commitment to preserving its heritage and distinctive character often appeals to home buyers who are drawn to its quaint, timeless appeal.

Moreover, Kenilworth’s urban planning has managed to create a harmonious blend of residential and commercial spaces. The vibrant High Street, with its independent shops, restaurants, and cafes, offers a quality of life that rivals larger, busier towns, adding a touch of convenience to the town’s historic charm.

Exceptional Amenities

Another factor contributing to Kenilworth’s property price resilience is its extensive range of local amenities. From an outstanding selection of schools to parks, sporting facilities, and a wealth of cultural experiences, Kenilworth offers a complete package for a variety of lifestyle needs.

The education sector, in particular, has significantly boosted Kenilworth’s appeal among families. With the presence of several well-regarded schools, including Kenilworth School and Sixth Form, the town attracts those prioritising a high-quality education for their children. This demand from families, eager to secure a place in these catchment areas, has consequently driven property prices upwards.

The Demographic Factor

Looking at the demographic composition of Kenilworth, it is clear that this also plays a significant role in the town’s property market trends. The town tends to attract a relatively older population, often with higher disposable income. This demographic, often looking to enjoy a serene retirement or to invest in a second home, tends to have more financial stability and therefore is able to support higher property prices.

It’s also important to note the ‘ripple effect’ that can occur in housing markets. As wealthier individuals move into an area and invest in property, they can often attract similar demographic groups, creating a cycle of rising property prices. This seems to be occurring in Kenilworth, with its reputation as a desirable location encouraging more affluent individuals to move there.

Kenilworth Castle

Commuter Convenience

Lastly, Kenilworth’s geographical positioning also plays into its property market strength. Conveniently nestled in the heart of England, it’s a perfect haven for commuters working in larger cities such as Coventry, Birmingham, or even London. The availability of efficient public transport, including the recently re-opened Kenilworth railway station, provides ease of connectivity, adding another layer of attractiveness to the town.

Check the value of your Kenilworth property through one of the quality Kenilworth Estate Agents.


While the high property prices in Kenilworth can be attributed to a variety of factors, the core drivers are the town’s undeniable charm, excellent amenities, favourable demographic, and strategic location. These elements intertwine to create a resilient property market that appears set to remain robust, despite the fluctuating trends seen in its neighbouring towns. As we move into the future, it will be interesting to observe how these factors evolve and continue to influence Kenilworth’s property market.

Opportunities in Coventry’s Property Rental Market

Unveiling Opportunities in Coventry’s Property Rental Market for Landlords and Investors

The property rental market in Coventry, a historic city in the heart of England, is currently displaying an impressive resilience and a diverse range of opportunities for landlords and investors. Coventry’s unique blend of cultural heritage, academic excellence, and economic vibrancy continues to draw people from all walks of life, thus driving the city’s property rental market.

Strengths of Coventry’s Rental Market

Coventry is home to two highly-rated universities, the University of Warwick and Coventry University, attracting a substantial influx of students every year. This consistent demand for student housing provides an excellent opportunity for landlords and investors, with HMO (Houses in Multiple Occupation) properties offering particularly high yields. Besides, an increasing number of post-graduates and young professionals, attracted by the burgeoning tech and creative sectors in Coventry, are adding to the rental demand, particularly for city-centre apartments and shared housing.

The city’s strategic location, excellent transport links, and affordable property prices compared to larger cities like London and Birmingham, have also contributed to its appeal. Coventry has also received further enhancements to its infrastructure, including improvements to the train station and public transportation services, largely due to the city being the UK City of Culture in 2021. These developments are expected to draw more residents to the city, further stimulating the rental market.

Opportunities for Landlords and Investors

  1. Student Rentals: With its significant student population, landlords can expect steady demand for student rental properties. Investments in HMOs can yield excellent returns, especially those close to the universities. However, investors need to consider the stringent regulations and licensing for such properties.
  2. City Centre Apartments: There is an increasing demand for one- or two-bedroom apartments in the city centre, especially from young professionals. With ongoing regeneration and development projects in the city centre, properties in these areas could potentially appreciate in value over the medium to long term.
  3. Suburban Family Homes: Family homes in the suburban areas of Coventry, such as Earlsdon and Styvechale, continue to be sought after. These properties generally attract long-term tenants, providing landlords with a stable income stream and reduced vacancies.
  4. Buy-to-Let: The Coventry property market offers an appealing prospect for buy-to-let investors, given the city’s growing population and strong rental yields. Furthermore, Coventry’s status as a rising tech hub could potentially attract an influx of professionals seeking rental properties in the coming years.

Considerations for Investment

While opportunities abound in Coventry’s rental market, investors must consider several factors. Firstly, it’s crucial to understand local regulations related to rental properties, such as licensing requirements for HMOs and energy efficiency standards.

Additionally, market research is crucial. This includes identifying high-demand areas, understanding tenant needs, and predicting future trends. Investors should also factor in property management costs, including maintenance, insurances, and potential vacancy periods.

Finally, it’s important to consider the potential impacts of the global economic situation, such as interest rate changes and Brexit-related implications, on the local property market.

In conclusion, Coventry’s property rental market offers substantial opportunities for landlords and investors, fuelled by the city’s academic, cultural, and economic growth. However, thorough research, a comprehensive understanding of local regulations, and sound financial planning are all essential components for success in this vibrant market.

For expert up to date advice on investing in the area speak to Elizabeth Davenport, the leading Coventry Letting Agents.

Renters Reform Bill

Red Tape Update 2023 – Renters Form Bill – What does it mean for the Coventry Rental market?

The long awaited Renters Reform Bill which was included in the Conservative manifesto at the last election, still is yet to be made into law. However Michael Gove has recently said the bill is very much still in the pipeline and stated that it would be introduced in 2023.

What will the new laws mean for landlords and tenants in the Coventry area?

The headline pieces of legislation include the following:

  1. The scrapping of section 21 eviction notices. Once introduced this would mean that landlords in Coventry would not be able to evict their tenants without reason. 
  2. Changes to the Section 8 eviction notice and new clarification on the legitimate reasons for issuing a Section 8. This should help Landlords (for instance) where they do find they have anti social or problem tenants.
  3. A new single system of tenancy agreement which will replace the current Assured Shorthold fixed term tenancies. This would mean a tenant moving into a rental property in Coventry would not have to sign either a 6 month or 12 month contract, but would instead enter into a generic agreement which would be similar to the current periodic or rolling tenancy. It is argued that this type of agreement will favour both the tenant and landlord.
  4. The stopping of discrimination against tenants with children or pets. So for example a tenant applying to rent a home in Coventry will no longer be able to be turned away on the grounds that they have a pet. 
  5. Tightening of the rules on discrimination against tenants who claim housing benefits. 

There will likely be exceptions to all of the above, though this will not become clear until the legislation comes into force.

For further in-depth analysis, see the webinar video by the Manager of our Coventry Letting Agents Carol Garritty here

Interpreting Viewing Feedback

Once your home is on the market and buyers have been to view, your Estate Agent will start to send through feedback from each applicant explaining exactly what they thought of your property. There are opportunities here to try and make sense of the comments that come back and possibly act upon them if no offers are forthcoming. Sometimes feedback can be very revealing and point to a specific problem that needs to be addressed or overcome.

estate-agent-valuationIf a buyer has one particular objection about a property then this is often a positive sign. So if they are worried about the busy road but like the property generally then it’s the job of your Estate Agent to sell them the positives and try to persuade them to make a compromise on this particular point, perhaps by mentioning that similar properties on a quieter road would cost that much more. Or maybe if the garden isn’t quite as big as they hoped, the generous living space will make up for this and again, the buyer may be prepared to compromise.

Of course if the buyer reels off a whole list of reasons why they’re not interested or says that they simply “didn’t get the right feel” then it’s unlikely that they’ll be making an offer. Similarly if the house itself is too small for their needs or the location just isn’t right, it’s unlikely things will progress.

On average you’ll probably need around 8-10 viewings to receive an offer. If you’ve had umpteen viewings with no offers and lots of negative feedback then this is the market’s way of telling you that the price is probably too high. Similarly, no viewings at all after several weeks usually either means the price is too high or that the property isn’t being marketed in the right way. Take a look at the photos your agent has produced. Are they crisp, well composed and brightly lit? If the photos are poor then buyers will assume the house is poor so don’t put up with poor quality marketing from your agent. Do you need a For Sale Board? If you haven’t had one up to this point, then it’s worth considering as it may attract fresh buyers.

Finally be prepared to act upon feedback and liaise closely with your Estate Agent throughout the process. If buyers keep pointing to that damp patch on the ceiling or that peeling paintwork on the front door,  then you really need to get it sorted. Communication is key and if you listen to what the market is telling you then you’ll be well on the way to finding that right buyer and achieving a sale.