Almost all online and an increasing number of High Street Estate Agents attribute far too much importance on getting properties on websites like Rightmove as soon as possible. I see so many properties where the agents have simply just hurriedly taken a few snaps with a point and shoot camera and thrown them on to the web with little care or thought. Floor plans missing, generic descriptions and poor photography are becoming more and more prevalent. There is a view held by some that all you need to do is get the property on Rightmove and the enquires will flood in and a sale will follow! If only it were that simple!
At Elizabeth Davenport we have a specific plan and strategy for every home that we market and we not only put a lot of thought and time into the marketing, we also follow a general three step process that allows us to market your home to its full potential.
On the fist day we introduce your property to the market we contact all of our qualified registered buyers that on our database. These are people that we have spoken to and know their buying criteria, often these people are what we class as ‘motivated buyers’. This is because these people are proactive in their search and are often in proceedable buying positions (if this is you please call and register with us if you haven’t already). Your property will then be featured on the homepage of our website so in effect most visitors to our site will see your property straight away.
After this we enter the second stage of the process. We upload your property to the ‘New and Exclusive Homes’ section of the OnTheMarket.com website. This is a really good feature as we register all of our prequalified buyers here as do all of the other member agents.
Usually 24-48 hours after the initial launch we then release the property to our other property portals including Rightmove where there are larger numbers of buyers but a lower concentration are proceedable. Any leads from this the final stage of introducing your property to the market will be qualified by our negotiators before viewings are arranged.
After all this has taken place advertisements appear in print productions like the Coventry Observer and our own seasonal newsletter.
In summary we believe that the quality of the viewings is more important than the quantity. Of course many of our properties have both a high quantity of quality viewings which is always our goal! We genuinely take time to think about how best to market your property and provide quality marketing materials to get you the best results possible. This is why we will always provide an alternative from the lazy ‘just whack it online and see what happens’ approach seemingly adopted by so many
Dark at 4.30pm. That’s the sad reality now that the clocks have gone back for the winter. And that means trying to get things done after work can be really difficult (unless you work nights of course!!)
And if you’re house or flat hunting that can make trying to view prospective properties very difficult indeed, especially with many agents closing down for most of the weekend. Looking round a property in the dark is a futile experience, you can’t make a buying decision under such conditions.
And what if you’re selling a property? Exactly the same applies. It can be difficult to find a buyer if your Estate Agent doesn’t do weekend viewings when demand is at it’s highest.
One of the reasons we are now the market leader for sales agreed in the area is our attention to details and this includes arranging and overseeing access to our properties during weekends and this includes Sundays.
So if you serious about buying or selling this winter, don’t get caught in the dark, give us a call and move a full step closer to that next home move. Talk to Coventry’s favourite Estate Agents on 02476 010105 today.
There is No Such Thing as a Wrong Season to Sell! Just The Wrong Light Bulbs!
Some people say there is no wrong weather, only wrong clothes. I don’t know about this. I really don’t like the dark evenings or the dark mornings. I don’t like mud stained carpets either! Autumn has always been a popular time to place your home on the market for sale. With the onset of the new season we’d like to present a few exciting tricks and treats (get it!?) that can be implemented to make your house attractive for buyers as the nights draw in.
I used to have friends who had a very neutrally decorated home but contrasting soft furnishings for Summer, Autumn and Winter. The grey and blue Rugs, Scatter Cushions and the throws would all be replaced by oranges and browns and although it seemed such a hassle, the effect was executed perfectly.
Don’t neglect your Gardens and your frontages either. Everyone can say “My Garden looks great in the Spring and Summer” but if in Autumn your Garden is clean and tidy, cut back, dead headed and presentable you don’t need pretty flowers. Just make it look cared for. Remember if the competition hasn’t bothered then you’re one step ahead already!
Think about your lighting. In the Summer, natural light is the order of the day. Properties with bright and airy rooms draw the most attention. Now, in the Autumn and Winter, we can do cosy and warm. Uplighters, Lamps and fireplaces are welcome but let’s make sure that your floorings, having suffered Summer long abuse with inside out living, have been steam cleaned or mopped ready for the new season.
We’ve got some real tricks up our sleeves for stunning dusk and night photography as well so don’t be put off! There are lots of buyers who need to be resettled for Christmas and the New Year and we’d be delighted to help you find them.
A common discussion with absolutely no rights or wrongs is the value of a “For Sale” or “To Let Board” at your home. “To Let” Boards are more straightforward as the emotional factor of telling your neighbours and the passing public that your house or a house you own is “available” is far less relevant. The percentage of owner occupiers renting there own home is obviously less than the number of investment properties on the market. The issue regarding security though may still be a relevant one. If the property you own is empty then does a board signal “Empty! Easy Opportunity”. Well, Ne’er-do-wells don’t burgle empty houses. So a Board does not a burglary make. These security issues are the most common negatives that a seller or buyer will concerned about, and quite fairly too.
The positives though can of course can be great. Desirable areas will lead potential buyers to drive around and research where they hope to live. If there is no “For Sale” board then they may not see your house. No matter how impressive the brochures and web details, no one should buy a home without seeing it in the light of day. A “For Sale” Board isn’t just helpful for the seller of course. It’s an immensely powerful marketing tool for the Estate Agent too. If your agents For Sale boards are faded, in bad repair or remain fallen down or broken, what does this say about them as well?
Selling and Buying property is an ever changing game. The last few years have seen monumental changes to the way that people search for suitable properties to purchase.
With much of the initial searching being done online, buyers can search for their next home or investment from the comfort of their armchair or whilst sitting on a train or perhaps even while at work (heaven forbid!). Just a few years ago the property information would have come in the form of a long winded and tediously long description of the house or apartment in question, with paragraph after paragraph about fixtures and fittings, kitchen worktops and glazing descriptions.
Nowadays of course, these boring write-ups are all but forgotten and have been replaced with high quality photographs and detailed floor-plans, especially from the higher quality estate agents.
The one thing that remains the same is when the buyer actually goes to view the property in person. Modern gadgetry at this point is irrelevant and all that matters then is for the estate agents to show skill and understanding of the buyers’ requirements and help them in making the correct decision. And if the property they are viewing is not suitable, a skilled agent will be able to suggest a suitable alternative. That’s where we come in.
Our viewing representatives have years of experience and will help to get your property sold for the maximum possible value. They also work on Sundays, unlike the majority of Estate Agents, meaning greater flexibility and more sales agreed for you, our customers.
Researchers at Cambridge University have recently undertaken a study revealing British new homes to be amongst the smallest in Europe. New homes being built at sizes potentially detrimental to our health are one of the claims the research suggests. With the average new build in the UK being measured with 76 sq metres of living space comparing to Ireland at 87.7, Germany at 115.5 and Denmark at 137 sq m the evidence does appear to overwhelmingly support the findings as well.
Pre loved, second hand, used or nearly new are not phrases associated with house buying or owning but every house has a tale to tell and older properties have assets all of their own. Mature Gardens with trees and hedges rather than seeded rubble strewn turf are the external equivalent of high vaulted ceilings versus energy efficient light fittings. The emotion evoked when purchasing a period building cannot be replicated in other than the most bespoke new build.
The space available in many a 1960’s detached home together with it’s driveway and traditionally generous plot should always compensate for it’s not so aesthetic façade. Two up, two down, Victorian houses, found abundantly throughout Coventry offer two terrific double bedrooms and two reception rooms and can be easily modified to incorporate two bathrooms if the mood takes. You’ll have period features, more floor space and real character for less than your average starter home! Look around, take your time and use your imagination. You don’t have to own a Castle for it to be a lovely home.
After an amazing Olympics in which Great Britain beat everybody out of sight (bar USA), team GB arrive home to a hero’s welcome. Richly deserved, it was an amazing achievement.
And the performance went a long way to showing how our little island can perform on the world stage, both in sporting terms and also in economic terms. After some of the post Brexit negativity, this is a real boost to the nation and should inspire everybody to rally together now and get on with the business of finding our way in the world, without the ties and regulations of the European Union.
Team GB won more Gold medals than Germany and France put together. Which goes to show when we organise things ourselves, we get the job done.
My money is on more of the same in Japan, 2020 and by then Brexit and Europe will be long forgotten as our economy and property market grow in strength. We’ll show everyone that our little island can make it’s own way and become a truly global sporting and economic force.
Having just received a call from BBC Coventry and Warwickshire with a question regarding David Cameron’s legacy and his impact on the property market, I found myself having to look at the same results but from two contradictory angles.
Are dramatic property price increases a positive or a negative? It’s that fundamental. Who is to congratulate and who’s to wave a fist at?
According to data from the Land Registry, average UK house prices have risen from £161,148 in 2009, just before Mr Cameron became Prime Minister, to £206,953 in 2016 – a 28 per cent increase. If you own a home and don’t want to move then could this be irrelevant? Well, not if you want to remortgage and borrow more thus releasing more money into the economy. And what if you want to move? Well, unless you are moving from an area of wealth and high property value to an area not so, then irrelevant it is. The property you purchase will likely have risen proportionally too.
As far as I can see, David Cameron, Britain’s youngest Prime Minister since Lord Liverpool in 1812, has been sturdy if not so Gung Ho as New Labours last elected incumbent. His parties decision to increase Stamp Duty for investment landlords seems flawed but his restructure of traditional stamp duty was welcome.
Now, we must move forward as a country, not just a political party and Theresa May be the right person to do this (See what I did there!) . Until Labour’s leadership creates solidarity within it’s own party I see we have little choice other than hoping that this Governments moral decision making prevails within our new “Brexit” nation. No rash decisions, some cleverly thought through policies and a goal of making everyone who at least lives here now as comfortable and productive as possible.
When you decide to sell your home the presentation of a property is vital to making that all important first impression to potential buyers. When I say first impression, I don’t mean when hopefully a potential buyer makes an appointment to view, I mean when a buyer first sees a picture of your home amongst lots of other similar properties online.
I’ve been saying for some time now that in my opinion how the property is presented for the photographs is becoming the most important factor for selling your home at a good price. Why is this? This is because without making your property stand out on websites like Rightmove and OntheMarket.com buyers may never give you the opportunity to make a great first impression in person, by declining to make a viewing appointment in the first place.
De-cluttering rooms as we know is key in making a property appear more appealing. This is because the rooms feel bigger, lighter and more inviting. There is also less chance of offending potential buyers! The masters of presenting properties for sale are of course the new homes developers many of whom are large national home builders who have large resources at their disposal. Nobody is suggesting going out and painting the house magnolia throughout but with some clever thought and sticking to the principal of less is more, your property will attract more interest online and therefore more requests for viewings.
At Elizabeth Davenport we know what it takes to sell your home at the highest price the market will pay. If you are thinking of moving or know a family member or friend who is, please give us a call today for some free and friendly advice on 02476 010 105.
The Birmingham Children’s Hospital is very close to my heart. We promised a donation from Elizabeth Davenport after running the Coventry Half Marathon. George and I had a great day, completing the course whilst being cheered on by wonderful spectators. The Birmingham Children’s Hospital treats about 250,000 children a year and by the nature of never being good enough, they are a fundraiser in themselves. From a £5 donation for colouring books to £45,000 for a mechanical heart, the hospital genuinely believes that the families who are treated know that the care of their child is the most precious priority. We wanted to raise enough money to be able to buy a Glideaway bed. These enable Mum’s and Dad’s to spent the night next to their little ones at times when they simply couldn’t be apart. By donating from fees earned between Christmas and now, we are really pleased to have succeeded. Thank you all for your instructions. Every one of our clients has helped!
I’d also like to add that George beat me and that I am not at all bitter. I haven’t dwelt on it. Not at all. I haven’t really given it a second thought. I swear he must have jumped a hedge. Or a corner. Maybe both. Yes, that’s it. I feel much better now.